About PURE

Luxury living made easy

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About PURE homes

We’re creators and collaborators

At Pure Homes – We believe you can live the life you desire by creating amazing experiences and places to make those happen. Pure Homes is founded on European design and expertise combined with locally Australian made materials and systems to create a new level of quality, flexibility and innovation.

Minimalist design is about prioritizing the essential. A minimalist building, object, or interior design is stripped to its core function, realized using limited materials, neutral colors, simple forms, and avoiding excess ornamentation to achieve a pure form of elegance. While the final expression of a minimalist design might appear effortlessly simple, as spare as a poem and as clear as a bell, achieving this kind of powerful simplicity is anything but easy.


ESG (Environmental, Social, and Governance)


Regardless of who we are, where we live, and what we do, we all have a moral obligation to each other, our future generations, and other species to sustain the planet. Our present choices and actions have huge long-term impacts on future generations. At Pure Homes, we’re dedicated to use sustainability practices and are trying to take into account everything, from manufacturing to logistics to customer service. Use of passive thermal design principles, tracking the sun, following the wind, and getting to know the weather patterns are some of the key things we take in consideration during the creation of our design.

We attach great importance to the choice of the material we use to reduce the environmental impact of building construction and operations. Our materials are locally sourced to keep a low balance of energy for transportation.

The modular aspect of PURE designs provide great benefits on the environment such as:

  • Shorter time for construction, requires less energy and lower level of onsite pollution
  • Less daily traffic and machinery required
  • Lower level of noise pollution
  • A large increase in recycling materials often discarded as waste on-site 
  • The reuse of complete structures, reassembled at different locations

Ensures a Future For All

Practicing sustainability ensures that we make ethical choices that bring a safe and livable future to everyone. If we deplete the resources of the Earth, future generations will be depleted. For example, if we over fish our oceans, we risk not only depleting the supply of fish, but also depleting the supply of every organism in the food chain related to that fish.

A Healthy Habitat For All

In the long-term, our society benefits from improved water and air quality, reduced landfills, and increased renewable energy sources. Sustainable actions help make a real difference in society. Being committed to sustainability will reduce your carbon footprint and the amount of toxins released into the environment, making it safe. When we focus on sustainability, the entire world benefits and gets to live in clean, more healthy living conditions.


Diversity and Inclusion: We value diversity and inclusivity and strive to foster a culture of respect and equality in our workplace. We are dedicated to ensure that our products and services are accessible to all customers, regardless of their abilities or disabilities.

Community Engagement: We actively engage with the communities where we build our homes, listening to feedback and concerns to ensure that our homes meet the needs of the local residents.

Employee Welfare: We prioritize the safety and well-being of our employees, providing a safe and healthy working environment, fair wages & opportunities for professional growth and development.

Customer Satisfaction: We prioritize customer satisfaction and work closely with our clients to ensure that their needs and preferences are met.


Ethical Business Practices: We conduct our business in an ethical and transparent manner, following all applicable laws and regulations and avoiding conflicts of interest.

Accountability: We take responsibility for our actions and are accountable to our stakeholders, including investors, employees, and customers.

Risk Management: We identify and manage risks to our business and take steps to mitigate any potential negative impacts.

Board Diversity: We value diversity at all levels of our organization, including our board of directors, which includes members with a variety of backgrounds and experiences.