About PURE

Luxury living made easy

About PURE

We’re creators and collaborators

At PURE – We believe you can live the life you desire by creating amazing experiences and places to make those happen. PURE is founded on European design and expertise combined with locally Australian made materials and systems to create a new level of quality, flexibility and innovation.

Minimalist design is about prioritizing the essential. A minimalist building, object, or interior design is stripped to its core function, realized using limited materials, neutral colors, simple forms, and avoiding excess ornamentation to achieve a pure form of elegance. While the final expression of a minimalist design might appear effortlessly simple, as spare as a poem and as clear as a bell, achieving this kind of powerful simplicity is anything but easy.


Sustainable and efficient

Regardless of who we are, where we live, and what we do, we all have a moral obligation to each other, our future generations, and other species to sustain the planet. Our present choices and actions have huge long-term impacts on future generations. At PURE, we’re dedicated to use sustainability practices and are trying to take into account everything, from manufacturing to logistics to customer service. Use of passive thermal design principles, tracking the sun, following the wind, and getting to know the weather patterns are some of the key things we take in consideration during the creation of our design.

We attach great importance to the choice of the material we use to reduce the environmental impact of building construction and operations. Our materials are locally sourced to keep a low balance of energy for transportation.

The modular aspect of PURE designs provide great benefits on the environment such as:

  • Shorter time for construction, requires less energy and lower level of onsite pollution
  • Less daily traffic and machinery required
  • Lower level of noise pollution
  • A large increase in recycling materials often discarded as waste on-site 
  • The reuse of complete structures, reassembled at different locations 

Why it does mater?

Ensures a Future For All

Practicing sustainability ensures that we make ethical choices that bring a safe and livable future to everyone. If we deplete the resources of the Earth, future generations will be depleted. For example, if we over fish our oceans, we risk not only depleting the supply of fish, but also depleting the supply of every organism in the food chain related to that fish.

A Healthy Habitat For All

In the long-term, our society benefits from improved water and air quality, reduced landfills, and increased renewable energy sources. Sustainable actions help make a real difference in society. Being committed to sustainability will reduce your carbon footprint and the amount of toxins released into the environment, making it safe. When we focus on sustainability, the entire world benefits and gets to live in clean, more healthy living conditions.